What attracted you to Vimto?
I was only 9 months into a new role when I was made aware of the opportunity at Vimto so naturally, I wasn’t actively looking for a new position then. However, having grown up with Vimto, it’s a brand and drink I’ve always been familiar with and loved, and I was drawn to the fun and vibrancy of its various marketing campaigns and the product. This alone was enough to convince me to apply and attend the first round interview. After meeting with my future boss and HR executive, I was completely sold. The character, diversity, fresh and unique nature of working at Vimto really shone through both Robert and Jane, and the questions and information presented during the interview. I left the interview with a huge desire to be offered the role with Vimto, and this desire was amplified during my subsequent interviews with the Commercial Director of International and the Group FD. To summarise, it was the passion, interest, enthusiasm and deep knowledge of everybody I met, about Vimto, the role and the markets that I would manage, that assured me that both Nichols and the position were right for me.
What do you love about working here?
I love working at Vimto and feel lucky to have this role for numerous reasons! Whether it’s the little perks like gifts and a big fuss for personal celebrations, days and nights out, sitting on the ‘Dragons Den’ panel for the Warrington Youth Club’s annual internal competition, or use of the company holiday homes; working at Vimto is more than just a job and the company really go out of their way to ensure that you’re looked after personally as well as professionally. Then, when I think about working at Vimto on a professional level, this provides another host of reasons to love working here. The job is extremely engaging and interesting and I am constantly stimulated and challenged by the role and the diversity it offers on a daily basis. From a range of different daily responsibilities of working with our local licensees in market in Africa, tasting Mozambican Vimto with Technical to ensure it meets our high quality standards, or meeting with the different departments at Vimto to discuss the latest new product development, the level of passion, commitment and understanding is clear to see with everyone and contributes to the variety, development and engagement I feel when performing my role and contributing to delivering the key business targets. Finally, it may sound a bit clichéd but there is a real work / life balance ethic at Vimto and whilst working hard is obviously a given, there is the understanding that this cannot happen without the ability to unwind and relax properly and that people’s personal lives and space are important.
Outside of work, what do you like to get up to?
Luckily, I’m able to combine one my favourite hobbies with my work which is travel! I love visiting new places, meeting new people and experiencing different cultures and by travelling to different African countries with Vimto, I certainly get a lot of opportunities to do these! When I’m not travelling and helping to satisfy the African thirst for Vimto, I play tennis, enjoy cooking and catching up with friends and family.