Nichols Unveils Sleek New Bottles for Vimto’s 500ml Carbonated and Juice Drinks

Nichols, the international soft drinks company, is introducing refreshed structural designs for Vimto’s 500ml carbonated and juice bottles. With the iconic brand now worth £129 million[1], the updated bottles reflect its continued growth and innovation in the on-the-go soft drinks market.

The contemporary bottle design not only modernizes the look and feel of Vimto but also enhances the consumer experience. The refreshed packaging is also designed to strengthen shelf presence and brand distinctiveness in a competitive market.

“The new bottles combine a modern, on-the-go design with the familiar Vimto look and feel that consumers love,” said Angela Reay, Marketing Director at Nichols. “We’re confident this update will make Vimto even more appealing on shelf, deliver greater engagement and drive impulse purchases.”

Deliveries of the new bottles began in late January, with a full rollout across the trade expected by early March. Nichols expects the new bottles to drive both consumer engagement and incremental impulse sales for this fast-growing brand.

[1] NielsenIQ RMS for the Dilutes, Flavoured Carbs, RTDs, Flavoured Water and Energy categories for the total coverage market 12 months ending 27.12.25